Email Marketing Basics
Internet Marketing or Online Marketing refers to advertising and marketing efforts that use the web and email to drive direct sales via electronic commerce, in addition to sales leads from web sites or emails. Internet Marketing are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines.Internet marketing can also be broken down into more specialized areas such as Web marketing, Email marketing and social mediamarketing, Web designing, PPC services and many more. One service among these play a vital role in getting the work done which is Email Marketing.
Email Marketing is directly marketing a commercial message to a group of people using email. In its broadcast sense, every mail sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, solicit sales and donations and is meant to build loyalty, trust or brand awareness.
Email Marketing is often reported as second only to search marketing as the most effective online marketing tactic.Email marketing is significantly cheaper and faster than traditional mail, mainly because of high cost and time required in a traditional mail campaign for producing the artwork, printing, addressing and mailing. Broadly, the term is usually used to refer to sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business, sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately, and adding advertisements to email messages sent by other companies to their customers.
To be at the top one has to understand the basics and concepts of email marketing and provide efficient and quality client satisfaction. One such social media agency which understands the idea and deal of email marketing is Media Pasta. Media pasta is one of the top social media agencies in Mumbai which looks after the online reputation of their client’s products or services. It is one of the best graphic designing companies in Mumbai and web development companies in Mumbai. We believe in delivering the best according to your needs and we make sure we give you the correct marketing measures that will create an impression that lasts long and embeds in your customer’s mind.